I’ve always said when you have the right tools you can make anything happen. The same goes for my voice over business.
I’ve been asked a million times before what software I use (ProTools), what microphones I use (TLM 103 + MKH 416), what’s my mic preamp (BAE 1073MP) I’m even asked about the plugins I use to process my voice, which depending on the job, is just a combination of compression and EQ. But nobody ever asks me what I use the majority of the time, in my office to help me run the business. What’s up with that?
The tools I use day-in-day-out to run my business are just as important and in some cases MORE important than what I use in the booth.
For that reason, I’ve decided to share the 5 most indispensable tools I use to run my voice over business.
Wunderlist (Mac/PC) – My assistant and I live in the same city, by car about 30 minutes away, but thanks to Wunderlist I don’t need to call and ask her what she’s working on, see what’s she’s finished or to give her more information on a specific project. Wunderlist sits on my computer desktop in my office and in my iPhone. No matter where I am my assistant and I are able to keep the business on track.
Fetch (Mac) – I’ve been using Fetch since they invented it to quickly and seamlessly upload finished audio for clients to my online web server. Each client has a ‘Fetch droplet’ on my computer that is directly connected to their password protected folder on my server. I just drag and drop finished audio and zipped files onto the clients droplet and off they go! (PC Alternate: WS_FTP, 20% off with this code: Fetch20)
Typinator (Mac) – Typing the same thing over and over to clients when sending notifications that their audio is ready to download from my server (especially during TV sweeps) is a thing of the past with Typinator. I’ve set up simple codes that instantly expand into larger messages and shave off time when sending emails to clients. (PC Alternate: AutoText)
MaxBulk Mailer (Mac/PC) – Communication is one of the most important aspects of my business. I’m in touch with my clients regularly with general information, like new blog posts they might be interested in, an article that I’ve read or vacation notices. MaxBulk Mailer is the software that I use to stay in touch. It resides on my office computer and lets me email to my entire client list (or just a segment) quickly and easily anytime it’s necessary.
Zoom.us (Mac/PC) – Thanks to the internet and web cams, traditional conference calls are a thing of the past. I believe reading peoples facial expressions and body language is just as important (and sometimes more important) than hearing only the tone of voice. For that reason, I started using Zoom to meet with clients to discuss projects before and after I get into the booth. I use it when doing live webinars with my voice over students and also to meet with my assistant for our weekly face-to-face.
The tools you use should help you achieve your goals not interfere with them or bog you down. Each of these tools helps me to get to where I want to be faster and more efficiently. Check them out!
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